In the early motoring day’s mass production did not yet exist. For a consumer to purchase a new
vehicle it involved multiple steps. First a customer would need to acquire a chassis from a chassis
builder. A chassis would include: frame, engine, gearbox, differential, axles, wheels, suspension,
steering and radiator. Then it was up to the customer to select an actual coachbuilder for a body design
which would be tailored to chassis.
Unfortunately today’s advancements in mass production and development of unibody construction has
virtually eliminated the demand for coach build bodies.
Today Design Velke is one of the few functioning companies focused on producing custom hand
formed bodies. Design Velke aspires to shape bodies in honor of past coachbuilders such as Scaglietti
and Marazzi.